Level Playing Field is a grassroots initiative working to remove barriers to sport and physical activity for rangatahi across Aotearoa.
The kaupapa began from a deeply personal place, shaped by founder Zane’s experience growing up in Ōhaupō, Waikato, in a large family where access to sport was not always possible. Seeing the impact sport can have on confidence, wellbeing and connection highlighted a clear gap in local communities.
Level Playing Field exists to ensure rangatahi can participate in sport regardless of background or circumstance. Through programmes, partnerships and community initiatives, the organisation works to create access, build confidence and support long-term wellbeing.
My Involvement
As a board member & Creative Director, I contribute to the strategic direction and growth of Level Playing Field.
My focus sits across brand, storytelling and community engagement. I support the organisation through campaign development, creative direction, partnerships and communications, helping ensure the kaupapa is visible, relatable and able to reach the communities it serves.
Community & Campaigns
Community sits at the heart of Level Playing Field. Campaigns and content are designed to reflect real people, real stories and real impact rather than staged or polished narratives.
From events and fundraising initiatives to rangatahi-led storytelling, the focus is on participation, visibility and connection. Creative work plays a key role in building momentum, sharing progress and inviting the wider community to be part of the journey.
Partnerships
Partnerships play an important role in supporting the organisation’s impact and growth.
Brand-aligned partnerships, merchandise initiatives and community competitions help fund programmes on the ground while extending awareness of the kaupapa. Each initiative is developed to feel values-led and community focused.
Together, these efforts help fund access to sport, build awareness and strengthen the long term future of Level Playing Field.
If this resonates and you’re interested in supporting or partnering with Level Playing Field, we’d love to hear from you.
